Spokane, WA 99202. BEIJING – JD.com, a major Chinese e-commerce company, is looking to become the technology platform of choice for U.S. customers in a cloud computing market dominated by Alibaba. … E-commerce gross merchandizing volume (GMV) growth % year-on-year E-oee oss ehaniin ole oh % year-on-year SOURCE: McKinsey China Digital Consumer Trends 2019; eMarketer 2014 15 16 17 2018 134% 14% 47% 27% 15% 31% China … I’ve been based in China since the end of 2007. Ebay is now trying this with “best offer” prices in its platform, but again, this is just how TaoBao and Chinese e-commerce is done. E-commerce sites in China tend to be louder, busier, more colorful, more texts, and use smaller photos. In conclusion, people are people, in many ways the same between cultures. Below I’ll cover a few key topics in an e-commerce transaction: In China, customers want to see real photos of a product. According to a recent eMarketer report, online sales in China are expected to reach $1.935 trillion in 2019 — more than triple the projected $586.92 billion in sales for the U.S., the world’s No. Companies like Apple and Walmart have filed letters of opposition to the U.S. … It is truly becoming a cashless society with the battle of online payments between two ecommerce giants – Tencent’s Wechat Wallet / Wechat Pay vs Alibaba’s Alipay. When it comes to e-commerce sales, no country even comes close to China. In 2012 I had the opportunity to visit Shenzhen China. The Chinese e-commerce consumer is now accustomed to ordering something and receiving it the next day! Maybe that’s why USA has a debt problem? Below are the insights he shared with me on the differences between doing business online in China vs the US. That is how America was built to be such a creative and dynamic land. All rights reserved. E-commerce services such as trading platform services, logistics distribution and electronic payment have been intensively developed to support and facilitate the development of cross-border e-commerce. Run the Numbers: US-China Trade War May Send Imports to a Record Low in 2019, Are E-Commerce Sites Covered by the Americans With Disabilities Act? Therefore a few things cross our minds before giving this seller our money….in any country or any culture: Is this seller real, will they honor the transaction by shipping my goods on time, and making sure I am a satisfied customer even after the transaction. Retail e-commerce sales in China is accounted for more than half of the global retail e-commerce sales. Payment for Chinese e-commerce is also commonly held in an escrow and then released once the delivery confirmation is made in the shipping system (which is integrated). I define e-commerce as basically the “E” or electronic addition to normal e-commerce, which is the exchange of goods or services for other goods or services – normally now currently traded for goods or services. Asia-Pacific will account for 42.3% of retail sales worldwide, North America will capture 22.9%, and Western Europe will make up 16.2%. Meanwhile, mobile payment apps are used by 81% of Chinese shoppers, while only 27% of Americans pay using this method. In addition, taking me to some great restaurants Michael took me around to tour local a hackerspace, a local Shenzen startup as well as the Baidu headquarters (the Google of China). Taobao has built bargaining into its platform, allowing the price to be adjusted for each transaction. Chinese consumers are ahead of the rest of the world when it comes to shopping via their cell phones, both in terms of buying on mobile and in using mobile payment apps for online/in-store purchases. When it comes to e-commerce sales, no country even comes close to China. Retailers Ask Supreme Court to Weigh In, © 2020 Fairchild Publishing, LLC, a subsidiary of Penske Business Media, LLC.FN and Footwear News are registered trademarks of Fairchild Publishing, LLC. It’s not just in China that e-comm spending is soaring; the rest of the Asia-Pacific region is shopping online more than ever, too. There he has resources for entrepreneurs and business interested in doing business in Asia. Powered by But it’s cultural experience that defines us. BEIJING: China has over taken the US to become the world's largest online retail market as its E-commerce revenues grossed USD 439 million last year constituting 7 per cent of its GDP, according to a new report. China’s E-Commerce share is expected to reach half of the global market by 2020. China recorded $1.1 trillion, representing ~20% of total retail sales. Chinese consumers have adopted to mobile payments much faster than in America. China's economy was devastated by the novel coronavirus outbreak in the first two months of the year, according to data published Monday, and analysts say the nightmare is far from … Payment for Chinese e-commerce is also commonly held in an escrow (alipay) and then released once the delivery confirmation is made in the shipping system (which is integrated). China will dominate the global online fashion market with a revenue of more than US$285bn in 2021 3. But in China, more People Chat online instead of making calls or emails. This is a big opportunity for foreign brands looking to tap into the Chinese e-commerce market, as the growing middle class continues to budget for Western goods. Many buyers like to see if the buyer is online, and chat for a few reasons, to bargain (we’ll cover below) as well as to just make sure the seller is “alive” and not a cheat. In the USA, people want to see professional photos, so that they see the seller put the time and care into the product listing and therefore will put the time and care into your order. WordPress.com VIP. Something I haven’t noticed in America as much, but Chinese value foreign brands and quality. Businesses and consumers stand to lose the most. If you have ever thought about doing business in Asia or just want to stay up to date with the current business environment in Asia then I encourage to get ahold of Michael over at his site Global from Asia. China has a huge demand for foreign goods. Chinese bargain more, way more, than Americans. If the price is too high and unreasonable, then they will go on to the next seller, they won’t bother to try to bargain. Fast, easy, and secure – people are making payments and bridging the online and offline worlds here in China. Payment and shipping is also separate in American e-commerce, where in China they are integrated. E-commerce growth: China vs. Following my visit, I interviewed Michael about his experience living and doing business in China. What’s the Real Value of Content on E-commerce Sites? Again, the advantage Chinese e-commerce has over USA … The ways we build trust is different in different cultures…and e-commerce clearly defines these cultural differences. sometimes this can affect cash-flow, because the seller cannot use the funds to purchase the goods (drop ship) and has to finance the order upfront. A proposed 25% levy on the fourth tranche of tariffs, which would have impacted footwear, apparel and other accessories, was suspended at the end of June. In the US, consumers spent $513.61 billion online in 2018, an increase of 14.2% from last year. People had to make business happen, and didn’t have prior experience and networks to go on. Here are five ways the U.S. and China trade war is impacting ecommerce — in some ways you may have never considered. Online retail sales in China … This type of a payment, escrow, delivery, release system in China also shows the level of distrust people have. China is poised to become the world’s top retail market in 2019, surpassing the US by more than $100 billion, according to eMarketer’s latest worldwide retail and ecommerce forecast. According to the RetailSail stats, From 2000-2012 total U.S. retail sales grew 3.2% compounded annually, while e-commerce … Starting in July 2018 the U.S. government levied a 25 percent tariff on over 800 categories of goods imported from China. Please be aware that China's total retail sales is still … According to a recent eMarketer report, online sales in China are expected to reach $1.935 trillion in 2019 — … US. Again, the advantage Chinese e-commerce has over USA is that it learned from American systems and built a better system from the ground up. With the rise of Wechat and the Wechat wallet the Chinese consumer, from college student to grandparent has connected their bank account to their phone. in China, O2O is all too common. 10 LinkedIn Marketing Hacks That Are Guaranteed to Get you More Connections, 4249 E Pratt Ave Suite B, While there I had the opportunity to meet with Michael Michelini a talented entrepreneur and Internet marketer who is well versed in Co China/US commerce. The figure is especially impressive given that the nation only overtook the U.S. as e-comm’s worldwide leader six years ago. If not in 2013, no later than 2014, China's e-commerce will have a bigger gross merchandise volume than in the United States. America is a much younger culture, therefore they trust much quicker – as there isn’t any pre-existing family business relationships and “Circles” in industries. e-Commerce in China will grow by 17.4% on average each year; growth in the US will be significantly smaller China will dominate the global online fashion market with a revenue of more than … For our success in international e-commerce, we need 1 key thing, Awareness that these differences exist, and that we need to leverage them in each various culture/country. Please fill out this field with valid email address. QQ and Ali Wan Wan are the two most common chat systems for doing domestic Chinese business – and people of all ages use it, not just kids. Global infrastructure improvements could mean more cross-border e-comm, the report notes, with demand for luxury goods, including designer apparel, driving the trend in China. E-commerce market in China – predictions . 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The internet has become a critical element of China… Less professional seems more real, that the seller actually has possession of the goods, and isn’t just pulling them off the internet and putting them on his / her online shop. In 2012 I had the opportunity to visit Shenzhen China. • E-commerce Adoption: E-commerce sales in the U.S. totaled $448 billion in 2017, representing ~8% of the $5.6 trillion in total retail sales. Today, China has the largest digital buyer population in the world, amounting to … In addition, Chinese make contracts/agreements much more complex – and discuss each point in detail. This May, President Donald Trump ordered a tariff increase from 10% to 25% on $200 billion worth of Chinese imports — the third tranche of tariffs since the dispute ramped up last year — and also threatened to hike levies on another $300 billion worth of products. Four in five Chinese e-comm dollars (80%) are spent using a mobile device, compared to just 64.4% worldwide. In China… The real difference between China and US E-commerce. … ecommerce usa vs china $ online sales could reach 650 billion by 2020 usa china China’s etail industry posted 1.4b 317m 120 % compound annual growth since 2003 *US: 17% 230 5% $ 210 >6% $ size of ecommerce market (2012) billion billion ecommerce … One of my friends recently ordered a TV online around midnight and it was at his door about 4pm the next day. On its own, China represents more than half (54.7%) of worldwide internet sales. Traveling to China can often feel like visiting the future. Still active both in USA and Chinese e-commerce, I will take this post to outline differences I have noticed along the way doing Chinese e-commerce and “American” or English or “international” e-commerce. In 2016, China’s e-commerce … Maybe that’s why USA has a debt problem? Payment and shipping is also separate in American e-commerce, where in China they are integrated. With a rich history of corporate responsibility, Deckers Brands embraces a holistic approach to doing the right thing. Still, e-commerce is a young industry in China and there is room for much more growth. China's retail market will become the largest in the world, exceeding sales in that of the United States in 2019 and topping $6 trillion in 2020, an analysis says. The ongoing strength in its e-commerce business is good news for China, which has been involved in a yearlong trade dispute with the U.S. Amazon Prime is working on speeding up US delivery times, but China is way ahead of America in the speed of delivery. This has enabled the e-commerce sector in China to flood in prominence, as selling on the web is the least expensive and most effortless path for more small-scale organizations to gain more access into a more substantial market and customer base. For those of you reading this – most likely you have already ordered a product from the Internet. US v Chinese e-commerce industry development. I had originally made the trip to Shenzhen for business and was there for a little over a week doing training for a newly launched website for DOWIN Lightning Technologies. This stands for online to offline, and with the rise of mobile payments in China, and the usage of QR codes, you can order a breakfast on the side of the road from a cart and pay with your phone. Although there are more people shopping online in China than in the U.S., only 14% of China’s population shop … For ecommerce, China’s dominance means that 62.6% of all digital sales will take place in Asia-Pacific. I had originally made the trip to Shenzhen for business and was there for a little over a week doing training for a newly launched website for DOWIN Lightning Technologies. The current state of e-commerce in China. This system did enable Chinese e-commerce to grow to the level it is now and it also simplifies the dispute process. China has the most mobile users in the world and more e-commerce activity than any other country in the world. Are E-Commerce Sites Covered by the Americans With Disabilities Act? The eBay plan of action in the United States … China’s cross-border e-commerce … Credit cards are more commonly used in USA, but growing fast in China. As we said above, the delivery is made after payment is deposited into the seller’s account in USA, whereas in China it’s in escrow. The quoted price is never supposed to be the actual price, its always up for negotiation. I have been selling online in USA since 2004, and started selling online in China in 2008. When buying online, the “e” part, we cannot meet our seller or buyer face to face and must use the E, or Internet, as a medium to complete the transaction. Will my personal information be safe when passed to this seller? Americans aren’t accustomed to chatting….it started with AOL in the 90s, and was mostly for teenagers to gossip and waste time. E-Commerce is in its heyday in China, representing approximately 35% of the overall retail market, it is a global leader. But companies like Steve Madden, Walmart, Macy’s and JCPenney have all cautioned that new tariffs could hurt their business. Everything You Need to Know About Nordstrom’s Black Friday & Cyber Monday Deals, COVID-19 Turned Nordstrom Into a 'Majority-Digital' Business -- What Analysts Are Saying About the Department Store's Strategy, Farfetch, Alibaba & Richemont Join Forces on Game-Changing China Luxury Deal, Dior Will Release a Collection Exclusively for China's Singles' Day, US-China Trade War May Send Imports to a Record Low. If you look at TaoBao, the Chinese version of eBay, it has chats built into its system and shows if the seller is online or not with a status bubble on the listings. What is considered pretty and useful in US is so different from that of China. I saw an interesting piece of statistic on US e-commerce market this morning from RetailSails newsletter (really good retail blog on US market, recommended), and decide to compare the stats between China and US.. Its also used as a way to check before you buy. We … I like to say, Americans don’t like to waste time bargaining. First let’s define E-commerce, or buying Online. In addition, taking me to some great restaurants Michael took me around to tour local a hackerspace, a local Shenzen startup as well as the Baidu headquarters (the Google of China). 1. e-Commerce: China vs. the US Whitepaper 2017 e-Commerce & Retail 1. e-Commerce in China will grow by 17.4% on average each year; growth in the US will be significantly smaller 2. Furthermore, China's e-commerce sales surpassed the combined total of Europe and the United States. Much more direct, the quoted price is supposed to be the end price. It makes people take more time when conducing business transactions and requires that they build enough trust in the business relationship before conducting business. In 2017, Chinese consumers spent more than … US Census Bureau Retail Trade site Monthly Retail Trade - Quarterly E-Commerce Report Historical Data This Javascript allows the page in IE to resize to the minium width of 783 pixels … While there I had the opportunity to meet with Michael Michelini a talented entrepreneur and Internet marketer who is well versed in Co China/US commerce. China is a much more established culture, and in a way that culture element holds the country back. Want to read more articles like this one? E-commerce represents a rising share of … Despite all of this China is growing & changing quickly- and the newer generations are much more curious and open-minded. High-speed rail and public transport. What Are Topic Clusters and Why You Need them! In November 2020, China's total retail sales of consumer goods reached 3,951.4 billion yuan (about US$600.70 bn), up 5% year-on-year, 0.7 percentage point faster than that of the previous … India and the Philippines both have seen 30%-plus increases in growth this year, with gains above 20% in China, Malaysia and Indonesia. Beijing retaliated with duties of 5% to 25% on $60 billion in U.S. goods. Meanwhile, scores of footwear and apparel brands say they’re looking to move their production out of China and into alternative sourcing hot spots like Vietnam and Mexico, moves that could have negative implications for China’s economy. • Growth Trend: E-commerce sales in the U.S. has grown ~51% over the last four years, while China … Value foreign brands and quality sales, no country even comes close to China the next day used USA! That is how America was built to be such a creative and dynamic land Chinese more! 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